Design with character

Welcome to Rubber Penguin – the creative home for UK-based designer and illustrator Dan Bailey. My passion lies in producing unique and considered creative solutions that build a distinct, meaningful and memorable connection.

I pride myself on being a multi-disciplined ideas driven designer, with a strong understanding of the visual and strategtic journey across a variety of on and offline channels. I'm currently freelancing for a diverse range of creative agencies and brands across various disciplines. These include advertising, branding, character design and retail marketing. 

Welcome to Rubber Penguin – the creative home for UK-based designer and illustrator Dan Bailey. My passion lies in producing unique and considered creative solutions that build a distinct, meaningful and memorable connection.

I pride myself on being a multi-disciplined ideas driven designer, with a strong understanding of the visual and strategtic journey across a variety of on and offline channels. I'm currently freelancing for a diverse range of creative agencies and brands across various disciplines. These include advertising, branding, character design and retail marketing. 

Welcome to Rubber Penguin – the creative home for UK-based designer and illustrator Dan Bailey. My passion lies in producing unique and considered creative solutions that build a distinct, meaningful and memorable connection.

I pride myself on being a multi-disciplined ideas driven designer, with a strong understanding of the visual and strategtic journey across a variety of on and offline channels. I'm currently freelancing for a diverse range of creative agencies and brands across various disciplines. These include advertising, branding, character design and retail marketing. 

KEY SKILLS
Advertising
Art direction & design
Branding
Brand guidelines
Character design
Illustration
Logo design

Retail activation
Retail marketing

Visualisation

SELECT AGENCY EXPERIENCE

Arc, Anderson Norton, Baber Smith, BD Network, Bezier, Brave, Creo-UK, Design House, FCB Inferno, FRUKT, Geometry, Haygarth, Hogarth, Hope, Hype, Imagination, Iris, Lloyd Northover, LRS, LSE, M&C Saatchi, McCann London, Mars Y&R, Mesh Marketing, MRM Meteorite, Naked Communications, Once Upon A Time, RPM, Social UK, TracyLocke, Truant and Wild Things.

SELECT BRAND EXPERIENCE

Acronis, Arla, AstraZeneca, Bacardi, Barclaycard, Cadbury, CaféPod, Chivas Regal, Cineworld, Coca-Cola, Costa Coffee, Crabbies, Diageo, Disney, eBay, Emirates, The Guardian, Halewood, IQOS, Legal & General, Lucozade, Mars, McDonald’s, Moss Bros, Natwest, Nike, Nintendo, Panasonic, Pfizer, Reckitt Benckiser, PowWowNow, Ribena, Russian Standard Vodka, SC Johnson, Sky, Thornton’s, Tiger Beer, Toys ‘R’ Us, Turner, Umbro, Universal, Virgin Media, Warner Bros, William Grant & Sons, Winston Cigarettes, Wolf Blass, Wrigley’s, Xylem and Zeo.

All designs and concepts are strictly ©2022 Rubber Penguin & Dan Bailey. Please do not use or reproduce any of the content in this site without permission.

All designs and concepts are strictly ©2022 Rubber Penguin & Dan Bailey. Please do not use or reproduce any of the content in this site without permission.