SERVICES:
Advertising
Conceptual design
OOH
Social
Storyboarding

AGENCY:
Saatchi & Saatchi

EE

Talking it up

Since partnering with Saatchi & Saatchi as a freelancer, I’ve had the opportunity to contribute to a wide range of campaigns for EE, the UK’s leading mobile network and internet service provider.

Most of these have been OOH-focused, covering areas such as new product launches, the EE Game Store, and a variety of brand partnerships.

Each campaign has required careful attention to detail, ensuring we not only follow EE’s strict brand guidelines, but also respect those of the partner brands involved.

EE GAME STORE AWARENESS – CONCEPTS

EE-concepts_all

EE-concepts_4

EE-concepts_iPad

EE-concepts._6sht

EE GAME STORE AWARENESS – FINAL CAMPAIGN CREATIVE

EE_Game-Store_Finals

Creative Team: Elliot & Rory
Lead Design & Art Direction: Simon Hadassi
Conceptual Design & Art Direction: Dan Bailey
Final Production Design: James Goodwin Davies

EE SAFER SIMS

EE Safer Sims

EE Safer Sims

EE Safer Sims

EE Safer Sims

EE Safer Sims

EE Safer Sims

Creative Team: Elliot & Rory
Lead Design & Art Direction: Simon Hadassi
Conceptual Design & Art Direction: Dan Bailey

EE PHONE CHAT – UNUSED

Phone-chat-16×9

Phone-chat-16x9_Y

Phone-chat-16x9_rev

Lead Design & Art Direction: Simon Hadassi
Conceptual Design: Dan Bailey

EE X GOLDEN GLOBES – LEARN LIVE

EE_LL_SOCIAL_Vic_ANIMATED

EE_LL_SOCIAL_BIG Z_Animated

EE_LL_SOCIAL_CLARA_ANIMATED

Lead Design & Art Direction: Simon Hadassi
Conceptual Design: Dan Bailey

EE iPHONE 17 LAUNCH

EE iPhone launch

EE iPhone launch

Creative Chris Townsend
Lead Design & Art Direction: Simon Hadassi
Senior Designers: Dan Bailey & Anna Hahto

Rubber Penguin Logo_white

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Based in the UK. Serving clients globally.

All designs and concepts are strictly ©2026 Dan Bailey. All rights reserved.